Musealizar el Fuerte del Morro (La Habana). Posibilidades desde la percepción del visitante

Authors

Keywords:

turismo sostenible, fortificaciones, ingenieros militares, museología, TripAdvisor, Morro de La Habana

Abstract

Musealizar el Fuerte del Morro (La Habana). Posibilidades desde la percepción del visitante

 

RESUMEN: Los comentarios en TripAdvisor suponen una nueva fuente de análisis del interés de los turistas. Este artículo pretende definir los elementos que delimitan la percepción de los visitantes del Fuerte del Morro según nacionalidades. Para ello se han procesado digitalmente sus comentarios valorando las palabras citadas como un incidente crítico. Los resultados obtenidos apuntan a que además de las cuestiones meramente históricas, otras de carácter turístico o del entorno cuentan con similar atención. Todo esto lleva a varias conclusiones, entre las que cabe destacar la necesidad de dotar la visita al monumento de una experiencia patrimonial más intensa, así como usar esta metodología para una mejor gestión cultural.

PALABRAS CLAVE: turismo sostenible, fortificaciones, ingenieros militares, museología, TripAdvisor, Morro de La Habana

 

Musealizing Morro Fort (Havana). Possibilities from the Perception of the Tourist

 

ABSTRACT: The comments on TripAdvisor are a new source of analysis of the interest of tourists. This paper aims to define the elements that are behind the perception of visitors to El Morro Fort, according to their nationalities. For this purpose, their comments have been digitally processed, valuing the words cited as a critical incident. The results obtained suggest that in addition to merely historical issues, other tourism or environmental aspects received similar attention. All this leads to several conclusions, among which it is worth noting the need to provide a more intense heritage experience, as well as using this methodology in a better cultural management.

KEYWORDS: Sustainable tourism, fortifications, military engineers, museum studies, TripAdvisor, Morro Fort in Havana.

Author Biography

Pedro Luengo Gutiérrez, Universidad de Sevilla, Sevilla

Pedro Luengo Gutiérrez

Doctor en Historia del Arte. Profesor Titular, Departamento de Historia del Arte, Universidad de Sevilla, Sevilla, España.

pedroluengo@us.es

http://orcid.org/0000-0003-0462-4921

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Published

2020-06-22

How to Cite

Luengo Gutiérrez, P. (2020). Musealizar el Fuerte del Morro (La Habana). Posibilidades desde la percepción del visitante. Revista científica De Arquitectura Y Urbanismo, 41(2), 73–82. Retrieved from https://rau.cujae.edu.cu/index.php/revistaau/article/view/581

Issue

Vol. 41 No. 2 (2020): Arquitectura y Urbanismo

Section

With Criteria

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